Crowdfunding Training Classes

Introduction to Planning a
Successful Crowdfunding Campaign


Want to learn how to plan a successful Crowdfunding Campaign? The Crowdfunding Press Center provides the following Crowdfunding training class to help people learn how to properly research, plan, write and launch a successful crowdfunding campaign:

Course Title:

Introduction to Planning a Successful Crowdfunding Campaign for Entrepreneurs, Startups and Small Businesses

Course Details:

Introduction to Planning a Successful Crowdfunding Campaign for Entrepreneurs, Startups and Small Businesses provides a practical, step-by-step guide on how to research, plan, write and launch a successful crowdfunding campaign in order to raise money to start a new business and test the market demand for their products and services before entering the marketplace.  Students will learn how to write a crowdfunding profile; write perks/rewards with effective calls-to-action; learn how to protect their intellectual property; and how to leverage distribution channels for their fundraising efforts.  Students will leave this class with a crowdfunding profile complete with perks that they can use to launch their first fundraising campaign on Kickstarter, Indiegogo or other crowdfunding platforms.

Course Objectives:

Upon completion of this course, the participant should be able to understand:

  1. How to conduct a competitive analysis
  2. How to launch a crowdfunding campaign
  3. How to shoot a persuasive pitch video
  4. What language NOT to use on crowdfunding profiles and perks
  5. What a business distribution channel is and how to use it to raise money
  6. What the most effective marketing strategies to generate profile donations
  7. How to plan a quick and painless fulfillment strategy

Rationale:

The purpose of this course is to teach the student how to conduct a competitive analysis; protect intellectual property; build persuasive crowdfunding profiles with effective calls-to-action; how to test market demand with perks/rewards; how to plan a cost-effective marketing campaign to raise awareness with the right target audience of donors/investors; and how to plan ahead for successful, but unexpected campaign fulfillment.

Prior to Class:

All students will need to setup both Twitter and LinkedIn social media accounts plus a company blog/website and follow @Crowdfunding_PR

Sign up for social media and WordPress accounts:

Crowdfunding Profile Questionnaire:

To help you prepare properly for the class, please fill out this: Crowdfunding Profile Starter Page. Don’t worry if you don’t know all the answers. We will be using this form during the class to begin collecting the information you will need to build a Crowdfunding Campaign.

Type of Class:

Classes are held via a one-hour online class at 6:00 pm on Thursday nights. Sign up below and you will be emailed the dial in conference call number and the password to participate.

Course Outline:

Introduction to Planning a Successful Crowdfunding Campaign for Entrepreneurs, Startups and Small Businesses

  • Introduction to Crowdfunding and the JOBS Act
  • Learning about Debt, Donation, Perks/Rewards, Equity Crowdfunding
  • Conducting a Competitive Analysis
  • Reviewing the Top 100 Crowdfunding Sites
  • Protecting Intellectual Property, Trademarks and Copyrights
  • Shooting an Effective Pitch Video
  • Writing a Persuasive Crowdfunding Profile
  • Offering Attractive Perks/Rewards for High Conversion Rates
  • Setting a Reachable Fundraising Goal
  • Describing How Funds Will Be Used
  • Building a Solid Crowdfunding Management Team
  • Writing a Frequently Asked Question (FAQ) Sheet
  • Planning a Crowdfunding Time Line
  • Tapping Family and Friends for First 30% of Funding
  • Leveraging Social Media to Build a Crowd before a Crowdfunding Campaign
  • Planning Marketing Campaigns to Raise Awareness for Crowdfunding Campaign
  • Writing Search Engine Optimized (SEO) Press Releases
  • Building a Press Room
  • Picking a Professional Newswire Service
  • Building a PR Database/Conducting Media Relations Campaign
  • Marketing Strategies to Jumpstart Campaigns during the Bottom of the U
  • Updating Social Media Networks with Posts, Tweets and Discussions
  • Planning for Success and Campaign Fulfillment

Sign-up Now for a Crowdfunding Training Class:

  • Look for Orange EventBright Banner in Upper Right Hand Corner

# # #

Robert Hoskins, a seasoned Front Page PR veteran provides more than twenty-five years of external communications, media relations, digital social media and SEO skills to Front Page PR’s crowdfunding PR and media relations service portfolio.
Robert Hoskins
(512) 627-6622
@Crowdfunding_PR


Mr. Hoskins is a serial entrepreneur and has been helping entrepreneurs, startups, small businesses and Fortune 500 corporations  launch successful marketing communications campaigns for 25-years. He is positive that Crowdfunding will empower all Americans to rediscover the possibility of living the American dream with a little hard work, a great business idea and dedication to planning a well-thought-out crowdfunding campaign.


Tags: Crowdfunding Training Classes

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